Oud is also known as “black gold”. It is known not only for its high price but also for its countless benefits. Sacred, mystical and almost magical. Some call it the scent of Nirvana, others the scent of heaven. But Oud gives joy and happiness to everyone.

Oud strengthens the mental and spiritual state by creating balance, promoting inner peace and supporting personal growth. Success and abundance are considered to be the result of this positive mental attitude. Its psychoactive properties are used to induce healing and deepen meditation.

In order to make the high vibrational energy of Oud and its unique benefits noticeable, Initio created “Oud for Greatness”. Highly concentrated and containing the finest natural oud oil, it is a particularly prestigious perfume with an unmistakable signature.

Oud stands for happiness, harmony and healing. “Oud for Greatness” is a sacred scent that makes heaven tangible and allows true greatness to be experienced.